5. Write the code
The coding is what makes a website work and appear on the screen, but more importantly can affect a site's search engine ranking and make pages load quicker.
RED STOAT design uses HTML, the Internet's major coding language, writing it manually, and uses style sheets (CSS) to decorate the page and set its layout.
The World Wide Web Consortium (W3C) sets web standards, presenting guidelines concerning correct coding. You can check the validity of any page on this website by clicking on the links at the bottom of the page. A page which passes the validation test is more accessible, faster-loading and compatible with modern browsers meaning more people are able to use a website.
A good search engine ranking for a site depends on correct and well-thought-out coding. RED STOAT design carefully writes valid code which aids search engines read the site and pick out the important words and pages.
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